Still life / studio portfolio

A product photography proposal for a jewellery brand photographing its 140 products properly for its website and Amazon. It covers the photos today, a shot list with counts per product, what is included, a five-week timeline, recent work, a similar client’s results and three one-time options.

Product Photography and Catalog Proposal

<h1 style="font-family:var(--proposal-font-heading);font-weight:500;line-height:1.08;letter-spacing:-.03em;text-align:left">Product photography &amp; catalog Proposal</h1>

Prepared for {{CLIENT_COMPANY}} by {{SELLER_COMPANY}}

Overview

<h2 style="font-family:var(--proposal-font-heading);line-height:1.16;font-weight:600">Thank you for sending the samples</h2>You want product photos that show your jewellery as it really looks, on your website and on Amazon.

Hello {{CLIENT_NAME}},
Your 140 pieces are photographed on a phone, on whatever surface was free that day. Gold looks yellow in some photos and brown in others, most pages have one or two images, and Amazon has rejected 23 of your listings because the background is not white.
We would photograph every piece from three angles on white, colour-matched to the real metal and stones, and show your best sellers being worn so buyers can judge their size. Final files arrive three weeks after the shoot.
{{SELLER_NAME}} Lead photographer, {{SELLER_COMPANY}}

Introduction

<h2 style="font-family:var(--proposal-font-heading);line-height:1.16;font-weight:600">Your product photos today</h2>From a review of all 140 product pages on your website.

Product pages by number of photos

Marble, linen and wood backgrounds make the catalogue look like several shops.

A different background on every page

The same gold chain looks yellow, rose and brown on three pages, so buyers return pieces that look different.

Colours that do not match

Only 9 pages show a piece being worn, and size questions are your most common support email.

No sense of size

Amazon has rejected 23 listings because the main image is not on pure white.

Rejected listings

Your product photos

<h2 style="font-family:var(--proposal-font-heading);line-height:1.16;font-weight:600">The shot list</h2>What we photograph for each piece in the recommended option.

The shot list

<h2 style="font-family:var(--proposal-font-heading);line-height:1.16;font-weight:600">What is included</h2>Everything in the recommended option, White background and worn.

What is included

<h2 style="font-family:var(--proposal-font-heading);line-height:1.16;font-weight:600">Five weeks from kickoff</h2>Work starts on {{START_DATE}}. You send the pieces to the studio in week one.

Shot list, lighting tests on six pieces and a styling board for your approval.

Plan

Two studio days for the white-background images and half a day with a hand model.

Shoot

Colour matching and retouching. You review the first 30 images and we adjust before the rest.

Edit

All files, sized and named, and your pieces returned by insured courier.

Deliver

Timeline

<h2 style="font-family:var(--proposal-font-heading);line-height:1.16;font-weight:600">Recent work</h2>Three catalogue shoots from the last year.

220 mugs and plates, on white and styled in the brand’s kitchen colours.

Ceramics brand

310 earrings and rings on white for a website and Amazon store.

Fine jewellery

A styled set of 40 images for a new collection and its ads.

Jewellery launch

{{SELLER_NAME}} Lead photographer, {{SELLER_COMPANY}}
Twelve years photographing products for online shops, most of them jewellery, beauty and homeware. Working with:
<ul><li>A retoucher who matches colour to the real pieces</li><li>A stylist for the worn and styled images</li><li>A studio manager who handles your pieces and their return</li></ul>

Recent work

<h2 style="font-family:var(--proposal-font-heading);line-height:1.16;font-weight:600">Results for a similar client</h2>A jewellery brand, and what changed after the new photos.

Results for a similar client

<h2 style="font-family:var(--proposal-font-heading);line-height:1.16;font-weight:600">Options and fees</h2>Three one-time options. We recommend White background and worn.

White background

Plus your best sellers worn, and a styled set.

White background and worn

Every piece worn, more styled images and short videos.

Full catalogue and video

Fees are in USD and exclude tax. Insured courier both ways is included. You own the final images and may use them anywhere. This proposal is valid until {{VALID_UNTIL}}.

Options and fees

<h2 style="font-family:var(--proposal-font-heading);line-height:1.16;font-weight:600">Common questions</h2>

Yes, one of each design. Where a design comes in several stones or metals, we photograph each version that has its own product page.

Do we need to send every piece?

We shoot with a colour reference card under daylight lamps and compare every edited image with the real piece before it is approved.

How do you keep the colours accurate?

Yes. You approve six test images in week one and see contact sheets within two days of each studio day.

Can we see images before the shoot finishes?

You do, once the final invoice is paid. We ask to show a few images in our portfolio, and you can say no.

Who owns the photos?

We keep the lighting set-up on record, so new pieces match. Ten more products cost $400, shot in our next free studio day.

What if we add products later?

Yes. They travel by insured courier both ways and are covered by our studio insurance while we have them.

Are our pieces insured?

Questions

<h2 style="font-family:var(--proposal-font-heading);line-height:1.16;font-weight:600">Next steps</h2>How we start.

Pick an option and any extras, then accept on this page.

Choose an option and accept

We send you insured packaging and a list of the pieces in week one.

Send the pieces

Six test images arrive for your approval before the studio days start.

Approve the tests

Questions? Contact {{SELLER_NAME}} at {{SELLER_EMAIL}}

Product Photography and Catalog Proposal - Preview