Copywriting Services Proposal Template

Proposal Outline

Cover Page

Executive Summary

Project Objectives

Scope of Work

Content Types Included

Timeline

Testimonials

Investment & Pricing Packages

About This Template

The Copywriting Services Proposal Template is built for copywriters, agencies, and freelancers who want to pitch content projects professionally and win more clients. It comes pre-structured with all the essential sections clients expect, saving you hours of design and formatting work.

Executive Summary and project objectives tailored for copywriting services
Scope of work including discovery, content creation, and delivery
Content types with estimated word counts and quantities
Timeline with clear milestones from strategy to handoff
Pricing packages to fit different project sizes
Testimonials section to showcase client success stories

Use this free proposal template to present your services clearly, justify your pricing, and secure new contracts with confidence. Customize it online in minutes using Propovo’s editor.

Frequently Asked Questions

Is this copywriting services proposal template suitable for different project types?

Yes. This template can be adapted for both ongoing retainers and one-off projects. Customize the pricing and deliverables sections to match your specific project needs.

How long should the proposal be?

Most successful proposals are 5–7 sections long. Keep each section concise and focused on outcomes and value delivery to maintain client engagement.

Can I customize sections and branding?

Absolutely. You can edit copy, reorder sections, and apply your logo, colors, and fonts directly inside Propovo's editor. Full customization is available.