Marketing Proposals

Influencer & PR Campaign Proposal Template

Plan, pitch, and win influencer + PR campaigns with a polished, client-ready proposal.

Proven Results

Based on winning proposals that have closed millions in deals

Save Time

Ready-to-use template saves hours of design and writing

Professional

Proposal Outline

The Opportunity

Why Influence Matters Now

Our Campaign Vision

Campaign Blueprint

Projected Impact

Proof of Influence

Social Proof

What’s Included

Timeline

Investment

Next Steps

About This Template

The Influencer & PR Campaign Proposal Template helps agencies and in-house teams present a clear plan for influencer marketing and media outreach. Showcase your strategy, scope, timeline, pricing, and projected impact to win stakeholder approval fast.

Strategic framing: Opportunity overview and why influence matters now (trust, culture, competitive edge).
Campaign blueprint: Influence mapping, creative concepts, activation, engagement tactics, and ongoing optimization.
Proof & impact: Case highlights plus projected reach, engagement, sentiment, and traffic.
What’s included: Discovery, outreach & contracting, PR pitching, dashboards, and reporting.
Timeline & next steps: Month-by-month activation plan and clear approval flow.
Investment options: Starter, Growth, and Premium packages with deliverables.

Use this free template to align teams, secure budgets, and launch effective influencer + PR programs. Fully editable in Propovo—swap logos, colors, copy, and pricing in minutes.

Frequently Asked Questions

Is this influencer & pr campaign template suitable for different project types?

Yes. This template can be adapted for both ongoing retainers and one-off projects. Customize the pricing and deliverables sections to match your specific project needs.

How long should the proposal be?

Most successful proposals are 5–7 sections long. Keep each section concise and focused on outcomes and value delivery to maintain client engagement.

Can I customize sections and branding?

Absolutely. You can edit copy, reorder sections, and apply your logo, colors, and fonts directly inside Propovo's editor. Full customization is available.