Influencer & PR Campaign Proposal Template
Plan, pitch, and win influencer + PR campaigns with a polished, client-ready proposal.
Proven Results
Based on winning proposals that have closed millions in deals
Save Time
Ready-to-use template saves hours of design and writing
Professional
Designed by experts to make the best first impression
Proposal Outline
The Opportunity
Why Influence Matters Now
Our Campaign Vision
Campaign Blueprint
Projected Impact
Proof of Influence
Social Proof
What’s Included
Timeline
Investment
Next Steps
About This Template
The Influencer & PR Campaign Proposal Template helps agencies and in-house teams present a clear plan for influencer marketing and media outreach. Showcase your strategy, scope, timeline, pricing, and projected impact to win stakeholder approval fast.
- Strategic framing: Opportunity overview and why influence matters now (trust, culture, competitive edge).
- Campaign blueprint: Influence mapping, creative concepts, activation, engagement tactics, and ongoing optimization.
- Proof & impact: Case highlights plus projected reach, engagement, sentiment, and traffic.
- What’s included: Discovery, outreach & contracting, PR pitching, dashboards, and reporting.
- Timeline & next steps: Month-by-month activation plan and clear approval flow.
- Investment options: Starter, Growth, and Premium packages with deliverables.
Use this free template to align teams, secure budgets, and launch effective influencer + PR programs. Fully editable in Propovo—swap logos, colors, copy, and pricing in minutes.
Frequently Asked Questions
Is this influencer & pr campaign template suitable for different project types?
Yes. This template can be adapted for both ongoing retainers and one-off projects. Customize the pricing and deliverables sections to match your specific project needs.
How long should the proposal be?
Most successful proposals are 5–7 sections long. Keep each section concise and focused on outcomes and value delivery to maintain client engagement.
Can I customize sections and branding?
Absolutely. You can edit copy, reorder sections, and apply your logo, colors, and fonts directly inside Propovo's editor. Full customization is available.
Is this template free to use?
Yes, this template is completely free to use. Simply sign up for Propovo and start customizing it for your business needs.
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